Preparing Potential CEOs

Objectives

To explain the need to have competent CEOs to steer their organizations to be highly competitive and profitable.
To set the direction of their organization and to achieve its objectives.
To be able to cater to its organization's investment and financing needs.
To effectively market its products and services as a leading brand.
To be cost efficient in the production of its' goods and services.
To take full advantage of its' support functional activities, to give the competitive edge to the core operations.
To develop key competencies and qualities required in a dynamic CEO.

Benefits

Clearly identifies the role, responsibility and accountability of CEOs.
On the need to be proactive, multi-task and yet stay focussed, in addressing fast growing changes and crisis situations.
A positive mindset in developing desired key competencies and personal character.
Effective CEOs can be groomed.

Course Contents

INTRODUCTION

•	Need for Dynamic CEOs – To be proactive in keeping pace with the fast growing challenges and demands in the changing business and technological fore-fronts.

•	Pre-requisites of a good CEO – The need to have outstanding visionary skills and the ability to lead the organization to achieve its’ goals.

AREAS OF FOCUS

•	Financial Management – To critically manage the organization’s assets, liabilities and equities, to cater to investments, financing and dividend decisions.

•	Marketing Management – To position the organization as an outstanding brand, whose products and services are being highly demanded at home and abroad.

•	Operations Management – To effectively develop and maintain quality and excellence in the manufacture of its products and services.

•	Development Management – To give due attention on human asset development, research & development and management information systems to support the core operations.

•	Corporate Social Responsibility – To give back to the community by acts of charity and volunteerism in projects that improve the quality of life and contribute to nation building.

CONCLUSION

•	“Must have” key qualities – That takes cognizance in developing key competencies and personal character.

•	Effective CEOs can be groomed – Through practice on an observable set of highly developed techniques and tactics.

Duration: 1 Day