Strategic Business Planning

Objectives

Understanding the importance of integrating the organization's activities to be proactive to change, to improve productivity and profitability.
The need to look within and outside the organization to gauge one's level of competency and competitive position in the global environment.
To organize quantitative and qualitative information for analysis to generate alternative business plans.
To objectively evaluate and decide on appropriate strategies.
To initiate and implement the selected strategy for optimum results.

Benefits

Strategic business planning is primarily an intellectual process of thinking, research and analysis to achieve optimum results.
It shows the importance in making competent decisions for future direction, undertaking timely changes and being highly competitive.
On the need to make internal and external assessment of the organization, to develop and select viable business plans.
To include contingency planning to address unexpected events before they occur.
Strategic business planning forms the premise for strategic business implementation.

Course Contents

INTRODUCTION

•	What are Business Plans?

•	Need for Alternative Business Plans

•	Approach to developing Business Plans

•	Pre-Requisites – An intimate understanding of the organization’s mission statement and objectives.

GATHERING AND ASSIMILATING INFORMATION

•	Internal Assessment - to build competitive advantage through strategic focus.

•	Environmental Scanning - to capitalise on opportunities through strategic change.

DEVELOPING AND SELECTING VIABLE BUSINESS PLANS

•	Developing Business Plans – using the “SWOT Matrix” process.

•	Evaluating and Selecting Business Plans – Using the “QSPM” process.

•	Contingency Planning – to address crisis situations.

IMPLEMENTING STRATEGIC PLANS

•	Converting Strategic Business Plans to Implementation.

CONCLUSION

• Evaluation is an appraisal of performance

• Monitoring framework for Business Plans

• Business Plans for optimum results

Duration: 2 Days